Image credit : Apple
Apple seems to take initial steps towards sustainable energy as on Tuesday it announced its first-ever carbon-neutral products on Tuesday with its Apple Watch Lineups.
The tech giant announced on Tuesday that three of its Apple Watch models will be available in carbon-neutral versions accompanied by a green logo on their boxes implying sustainable energy support.
With this initiative Apple wants to usher in renewable energy with a view to becoming carbon neutral by 2030, including its supply chain. Apple has contributed significantly to minimize the carbon emission with its clean electricity usage in its factories to manufacture new Apple Watches.
“At Apple, we have a longstanding and proven commitment to leading the fight against climate change. Our focus on renewable energy and low-carbon design has already driven industry-leading emissions reductions, and we’re not slowing down,” said Lisa Jackson, Apple’s vice president of Environment, Policy, and Social Initiatives. “We’ve achieved an important milestone in making the world’s most popular watch carbon neutral — and we will keep innovating to meet the urgency of the moment.”
As per Apple “select case and band combinations of Apple Watch Series 9, Apple Watch Ultra 2, and Apple Watch SE” will be carbon neutral.
Additionally, as Apple embraces renewable energy, it disclosed that 300 of its suppliers have now committed to utilizing clean energy in the manufacturing process, which is the primary contributor to emissions associated with the production of Apple Watches.
Apple is also making its way towards plastic-free packaging by 2025. In addition to achieving the first 100 percent fiber-based packaging for the new Apple Watch and band lineup, the packaging for every iPhone 15 model is over 99 percent fiber-based.
Furthermore, the company is replacing leather with a material it calls “FineWoven,” described as a luxurious and durable microtwill. This material is crafted with nearly 70 percent postconsumer recycled content and, according to Apple, boasts “considerably reduced” carbon emissions compared to leather. This shift is notable because cattle, a significant source of greenhouse gas emissions, release methane, a heat-trapping gas more potent than CO2.