Photo Credit: Reddit
Even though it claimed it would in February, Ubisoft will no longer be present at E3 2023. Instead, Ubisoft, the developer of the video games Assassin’s Creed and Far Cry, will have its own Ubisoft Forward Live conference in Los Angeles this June.
A spokeswoman for Ubisoft told Video Games Chronicle today that although the company “originally expected to have an official E3 presence, we’ve made the following choice to move in a different path.” This is a shift in tone from the statement made by Ubisoft CEO Yves Guillemot less than a month ago, which read, “If E3 happens, we will be there, and we will have a lot of things to share.”
Photo Credit: Wccftech
It’s unknown what led to Ubisoft’s change of heart. Yet, it appears that the business discovered that it could still effectively advertise its game catalog without being associated with the convention hosted by the Entertainment Software Association. Other than the fact that it will take place on June 12 in Los Angeles, not much is known about the Ubisoft Forward Live event. But, Ubisoft informs VGC that “we look forward to sharing more details with our gamers very soon.”
Because of this, we presently know more about the firms that won’t be attending E3 2023 than we do about the publishers that will be there. These companies include Microsoft, Ubisoft, and Nintendo. E3 2023 was scheduled to be the year when the annual gaming trade expo finally returned after being postponed in 2020, 2022, and 2021 and becoming a digital-only event instead. E3 2023’s significance and viability, however, are currently in doubt.
The fact that Ubisoft will no longer be present at E3 in 2023 has not yet been addressed by ReedPop.