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FTC to enforce law to reign in the dangers of AI

(Image Credit Google)
Image credit : New York Post According to Chair Lina Khan's op-ed in the New York Times on Wednesday, the Federal Trade Commission is on high alert for potential ways that quickly developing artificial intelligence could be used to break the antitrust and consumer protection laws it is tasked with enforcing. “Although these tools are novel, they are not exempt from existing rules, and the F.T.C. will vigorously enforce the laws we are charged with administering, even in this new market,” Khan wrote, echoing a theme the agency shared in a joint statement with three other enforcers last week.
In the opinion piece, Khan outlined a number of potential uses for AI that she feels federal regulators should be on the lookout for. Additionally, she made a comparison between the current inflection point in AI and the earlier mid-2000s tech era, when companies like Facebook and Google came to fundamentally alter communications, but with significant implications for data privacy that weren't fully realized for years. [caption id="attachment_169030" align="aligncenter" width="800"]AI as mass destruction source Image credit : KDC Resource[/caption] “What began as a revolutionary set of technologies ended up concentrating enormous private power over key services and locking in business models that come at extraordinary cost to our privacy and security,” Khan wrote. But, she said, “The trajectory of the Web 2.0 era was not inevitable — it was instead shaped by a broad range of policy choices. And we now face another moment of choice. As the use of A.I. becomes more widespread, public officials have a responsibility to ensure this hard-learned history doesn’t repeat itself.”
According to Khan, one potential consequence that enforcers should be aware of is the impact of a few number of companies holding the raw materials required to use AI systems. This is due to the possibility that dominant businesses with this kind of control could use it to keep out competitors, "picking winners and losers in ways that further entrench their dominance." Also read : FTC says it won’t ‘hesitate to crack down’ on nefarious business practices involving AI & ChatGPT Khan however cautioned that price-setting AI systems "can facilitate collusive behavior that inflates prices unfairly — as well as forms of precisely targeted price discrimination." “The F.T.C. is well equipped with legal jurisdiction to handle the issues brought to the fore by the rapidly developing A.I. sector, including collusion, monopolization, mergers, price discrimination and unfair methods of competition,” she wrote. Khan also warned that generative AI “risks turbocharging fraud” by creating authentic-sounding messages. When it comes to scams and deceptive business practices, Khan said the FTC would not only look at “fly-by-night scammers deploying these tools but also at the upstream firms that are enabling them.” Khan concluded by saying that current rules against the improper gathering or use of personal data will also apply to the enormous datasets needed to train AI tools, as well as laws against discrimination in situations where AI was used to make decisions.

By Awanish Kumar

I keep abreast of the latest technological developments to bring you unfiltered information about gadgets.


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