AMC to Launch Ad-Supported Streaming Service Later This Year

source: Bleeding Cool AMC, the American entertainment company known for its popular TV shows and movies, is planning to launch an ad-supported streaming service later this year. The new platform will be called AMC+, and it will offer a range of programming, including both original and licensed content.

Ad-Supported Model

Unlike AMC's existing subscription-based services, such as AMC Premiere and AMC+, the new platform will be ad-supported. This means that users will be able to access the service for free, but they will have to watch advertisements during the programming. According to AMC, the new platform will offer a range of ad formats, including traditional commercials, sponsored content, and product placements. The company is also planning to offer personalized advertising, based on user data and viewing habits.

Programming

AMC+ will offer a range of programming, including original shows such as "The Walking Dead" and "Better Call Saul," as well as licensed content from other networks and studios. The platform will also feature exclusive content, including new shows and movies produced by AMC. AMC is positioning the new platform as a complement to its existing subscription-based services, rather than a replacement. The company believes that the ad-supported model will appeal to a wider audience, including cord-cutters and other viewers who are looking for free, high-quality programming. [caption id="attachment_155416" align="aligncenter" width="780"] source: New Orleans Local[/caption]

Competition

AMC+ will face competition from a range of other streaming services, including ad-supported platforms like Pluto TV and Tubi. However, AMC's strong brand and popular programming could give the new platform an edge in the market. AMC's new ad-supported streaming service, AMC+, is an interesting new offering in the increasingly crowded streaming landscape. By offering a range of programming, including both original and licensed content, the platform could appeal to a wide audience of cord-cutters and other viewers looking for high-quality programming. The ad-supported model could also be a smart move for the company, as it allows them to reach a wider audience while generating revenue through advertising.