CMF By Nothing brand set to launch an affordable devices in India this month

September 18, 2023 By Awanish Kumar

(Image Credit Google)

Image credit : Yahoo As a reminder, Carl Pei, the CEO of Nothing, officially introduced a sub-brand in August, known as CMF by Nothing. This sub-brand's primary focus is to provide budget-friendly devices with timeless and appealing designs. In a previous report from August, it was suggested that CMF by Nothing was in the process of developing earbuds and a smartwatch. Subsequently, another report hinted at the addition of a charger to their product lineup. Given that these reports were based on the registration with the Bureau of Indian Standards (BIS), it's reasonable to anticipate that all three products will be unveiled on September 26. [caption id="attachment_193635" align="aligncenter" width="828"] CMF by Nothing

Image credit : Business Standard[/caption] Although, Nothing Vice President and General Manager of India, Manu Sharma refrained from disclosing what would be rolling out at the keynote, we have managed to get the hold of it. In late August, a trustworthy leak hinted at marketing banners for three CMF products including the Watch Pro, Buds Pro, and a 65W GAN charger. With the tagline "Wonderful by design" has indicated that the devices will not only be cost-effective but will also boast visually appealing aesthetics. For Nothing, design has always played a significant role in their products, as seen in the Nothing Phone (2) and Nothing Ear (2). Also read : Brother MFC-J1205W Printer: The Perfect Fit for Small Offices and Homes What remains to be clarified is whether the September 26 launch is exclusively for the Indian market. As of now, it has been observed that this CMF by Nothing device has solely focused on Indian markets. However, given Nothing's worldwide presence, it's likely that CMF by Nothing products will eventually reach other markets. The full details will become clear on September 26, offering insights into the brand and its distribution plans.

By Awanish Kumar

I keep abreast of the latest technological developments to bring you unfiltered information about gadgets.

CMF By Nothing brand set to launch an affordable devices in India this month

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