For the first time, Apple Music offers Super Bowl experience in app to support NFL Halftime

Apple Music customers now have access to a new feature as part of the NFL Super Bowl Halftime Show partnership, which was announced last year. For the first time ever, Apple Music is providing users and fans with an additional option to experience the event in advance of the live performance. Ahead of the anticipated NFL Super Bowl Halftime Show, which Apple Music will sponsor this year, the company revealed in a news release that it offers a unique experience for members. The project, dubbed "Rihanna's Road to Halftime," will introduce a fresh streaming app experience to highlight the event's headlining performer. [caption id="" align="aligncenter" width="2500"] Image credit- Ad Age Super Bowl[/caption] It will focus on the following most recent deals for Apple Music subscribers:

• iTunes Music Sing along to popular music and songs by Rihanna.
• A 10-part series on the greatest Super Bowl halftime shows in sports history is called Halftime Hype Radio.
• An eight-episode roundtable discussion about Rihanna's cultural influence is available on Rihanna Revisited Radio.
• On February 9, 2023, at 10 a.m. MST, Rihanna will be interviewed by Apple Music Radio anchor Nadeska Alexis for the Super Bowl LVII Halftime Show Press Conference.
• Daily live broadcasts of Super Bowl LVII from Arizona featuring hosts from Apple Music Radio Zane Lowe, Ebro Darden, and Nadeska Alexis, along with special guests.
• Monday, February 13 at noon EST will be Halftime Recap Radio to commemorate Apple Music's first Super Bowl Halftime Show sponsorship.

NFL Super Bowl Halftime Show: Rihanna In September 2022, the NFL confirmed Apple Music as the new provider of its global showcase of Halftime performances. After decades of managing the well-known event in the middle of Super Bowl games, the corporation followed Pepsi. https://www.gadgetany.com/news/is-google-to-become-the-nfl-sunday-tickets-new-home/ Rihanna was selected as the event's headliner during Apple Music's initial run, and this will be the first time the singer performs in front of NFL players and fans. Since the early days of iPods, Apple has been focusing on music streaming, although back then it was called iTunes and customers could buy records to sync to their accounts. [caption id="" align="aligncenter" width="1280"] Image credit- AppleInsider[/caption] However, when Cupertino changed its name to Apple Music in 2015, its previous practices slowly started to fade away, and it now primarily focuses on a music streaming platform. The popular Lossless Audio format, known as ALAC, is one of the numerous services that Apple Music offers its customers, allowing them to directly stream Apple Lossless Audio Codec (ALAC) files. Additionally, it includes spatial audio for listening devices that are compatible, as well as sound effects similar to Dolby Atmos. Despite Apple losing to Google and YouTube TV for the NFL Sunday Ticket last December, its enormous fame allowed them to sponsor the NFL Super Bowl Halftime Show. With deals on both the live event and the streaming app, the firm is now combining its efforts in anticipation of one of the NFL's yearly championships' most important events.